BTEC Level 3 Extended Certificate in Business
“The Extended Certificate is for learners who are interested in learning about the business sector alongside other fields of study.”
Who to contact for more information about this course
Queries should be directed to Ms Lewis
Year 12 and Year 13
What is the course structure?
The Extended Certificate is for learners who are interested in learning about the business sector alongside other fields of study, with a view to progressing to a wide range of higher education courses, not necessarily in business-related subjects.
What will I study?
Unit 1: Exploring Business (internally assessed)
A business is any activity that provides goods or services, whether that is to make a profit or not. The common thread in business is that owners and employees are striving to satisfy customers. Nowadays, customers are more informed and have more options in terms of what they buy and who they buy from, so a successful business is one that balances satisfying their customers with selling products or providing services.
Learners will gain an overview of the key ingredients for business success, how businesses are organised, how they communicate, the characteristics of the environment in which they operate, and how this shapes them and their activities. You will also look at the importance of innovation and enterprise to the success and survival of businesses, with the associated risks and benefits.
Unit 2: Developing a Marketing Campaign (externally assessed)
Marketing is a dynamic field central to the success of any business. Learners will gain an understanding of how a marketing campaign is developed.
You will explore different stages of the process that a business goes through when developing its campaign and develop your own campaign for a given product/service. They will examine the marketing aims and objectives for existing products/services and understand the importance of relevant, valid and appropriate research in relation to customers' needs and wants. They will use given market research data and other information to make recommendations about the type of marketing campaign that a business should undertake.
Unit 3: Personal and Business Finance (externally assessed)
This unit includes aspects of both personal and business finance.
Personal finance involves the understanding of why money is important and how managing your money can help prevent future financial difficulties. Learners will develop an understanding of the financial decisions you will need to take throughout your life and how risk can affect you and your choices. This unit will also give you an insight into where you can get financial advice and support.
The business finance aspects of the unit introduce you to accounting terminology, the purpose and importance of business accounts and the different sources of finance available to businesses. Planning tools, such as cash flow forecasts and break-even, will be prepared and analysed. Measuring the financial performance of a business will require you to prepare and analyse statements of comprehensive income and statements of financial position
Optional Specialist Units
Choose from the following:
Recruitment and Selection Process
Investigating Customer Service
The English Legal System
Work Experience in Business
How is the course assessed?
There are three main forms of assessment: external, internal and synoptic. Grades awarded are Pass, Merit, Distinction or Distinction*.